Safaricom Turns 20, Celebrates Touching and Transforming Lives

Safaricom CEO, Peter Ndegwa (center) cuts a cake during the official launch of Safaricom @20, looking on are comedians Daniel Ndambuki aka Churchill and Abel Mutua at Serena hotel.
Safaricom is this week marking 20 years of existence since the telco
was officially launched in Kenya.

As part of the celebrations, all Safaricom customers will enjoy one
free call of up to 20 minutes within the next 30 days.

To ensure all customers benefit, each customer will receive a
notification a day before to alert them of their free call.

Customers who have been on the Safaricom network for 20 years as well
as customers turning 20 this year will also receive a free 20GB data
bundle valid for 7 days.

For the next 30 days, a promotion dubbed 20@20 will enable customers
to purchase 20 minutes of call time and 20MBs at KES 20, while for the
next 90 days, customers purchasing personalized Tunukiwa voice offers
will receive free 20 minutes to call across all networks. Both offers
are available on USSD *444# under the ‘Buy Minutes’ option.

The anniversary celebrations will see Safaricom renew its commitment
to its customers as it ushers in its third decade of growth.

Through a brand campaign dubbed ‘Twende Tukiuke’, a callout to go
beyond what is thought possible, the service provider will also
showcase the power of mobile technology in transforming lives.

“In the past two decades, Safaricom has grown from a telecommunication
service provider to a technology company and our customers have been a
a key part of this journey. We are cognizant that technology and a
the data-driven economy can further support Kenya’s economic growth and
these will be our launchpad for the next 20 years,” said Peter Ndegwa,
CEO, Safaricom.

The next phase of Safaricom’s growth will be driven by a vision to
become a purpose-led technology company by 2025.

This will see the service provider continue its innovation tradition
and simplify its products and services in line with its FOR YOU brand

Safaricom will also continue to support the growth of SMEs and
Micro-SMEs, which are the engines of economic growth in our country,
by offering enhanced financial services and connectivity solutions.

“We plan to go beyond to new frontiers, be more present, more
world-class, and enable new platforms to launch our SMEs into greater
possibilities,” added Peter.
Safaricom which has been listed in the Nairobi Securities Exchange
(NSE) was launched on October 23rd 2000.

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