RUBiS Energy Kenya has launched Brioche, a restaurant franchise to be based in its fuel service stations in the country.
This as part of RUBiS retail and marketing strategy to provide world class quality products, and convenience to motorists on the go, saving time and money.
Brioche is currently in five RUBiS branded stations (Ojijo, Boma, Karen, Langata and Thome) with more expected to be unveiled within the RUBiS network of service stations)
RUBiS Energy, Group CEO and Managing Director East Africa, Mr. Jean-Christian Bergeron said, “As part of our promise of ‘Making Your Life’s Journey Better’ to our customers, we seek to provide unique products and services that will enhance their experiences at the stations. Coupled with our other offerings like the RUBiS App, we are now able to redefine customer convenience and bring our customers maximum value across all brand touch points.”
“Brioche is known to be a high quality, affordable, convenient bakery and restaurant brand inspired by the French cuisine tradition. Brioche brings the French bakery quality to the Kenyan market and makes it accessible to all. Through the promotion Taste Brioche and find yourself in Paris’, we want to inspire Kenyan consumers to explore the different culinary taste that we offer, and after having tasted Brioche products, award 2 winners a chance to travel to France and compare for themselves” added Mr. Jean-Christian Bergeron.
The ‘Taste Brioche and find yourself in Paris’ promotion shall run from the 6th – 30th of October 2021.
To participate in the promotion, consumers will be required to visit one of the Brioche outlets, purchase Brioche products of choice for no less than Kes 1,000, fill in a participant voucher and drop the voucher with a copy of the receipt stapled to it in the lucky draw box.